Cinnamon Hotels & Resorts is proud to host Asia’s first ever Travel Blogger Awards as part of the Travel Bloggers Conference (TBCasia) 2016. This unique concept in recognizing the impact of travel blogging on the global tourism and hospitality industry was officially launched from 15 – 17 October at TBEX Thailand, one of the world’s largest gatherings of travel bloggers, writers, new media content creators, and social media savvy travel industry professionals.
First held in 2014, in collaboration with the Professional Travel Bloggers Association (PTBA), TBCasia was the only Asian conference that brought together travel bloggers, both internationally and locally, to explore pioneering ideas and techniques that have made the travel industry such a large playing field for innovative channels of communication today. To date, the tour has resulted in more than 6,000 tweets with a 4 million reach and 49 million impression across social media networks that was possible through the immense following each of these bloggers brought to the table with them.
Following the successful completion of TBCasia in 2014, the event is now scheduled to take place in June 2016 with the inclusion of Cinnamon Travel Blogger Awards – that recognizes the advancements of the travel-blogger community worldwide. “Against the backdrop of the successful Travel Bloggers Conference, we are proud to pioneer the Travel Bloggers Awards in 2016 to recognize bloggers’ contribution to creating awareness and interest in travel destinations.,”said Dileep Mudadeniya, Head of Brand Marketing at Cinnamon Hotels & Resorts.